Archive for the 'CIQ Headlines' CategoryHow Business Jargon Hurts Business and What You Can Do about ItFriday, January 27th, 2012“What do you mean the helpdesk program won’t cover all systems?” my most valuable customer said. “I thought we were only talking about the main system,” I stammered, confused. “All systems. All systems,” he repeated. “We covered this on the conference call last week!” Immediately I knew what had happened. My customer and I had [...] Apple vs. Amazon; Device vs. ContentWednesday, November 30th, 2011http://bits.blogs.nytimes.com/2011/11/30/the-kindle-fire-is-bad-but-thats-good/ The word “content” is used six times in this 448-word article on the Kindle Fire. Out-of-the box content, the article asserts, along with a decent price, is what accounts for the Fire, clunky as it is, being second only to the iPad in tablet sales. Coincidentally, the article also notes that Amazon is second [...] Is Steve Jobs Jesus?Friday, October 7th, 2011See my post today on open salon. In the early days, Steve Jobs came to a company Halloween party dressed as Jesus (NYT, link below). Now, after his death, the media and fans are treating him like a dead messiah. http://open.salon.com/blog/apmurray/2011/10/07/is_steve_jobs_jesus Technology Truth #5: The Pile of SnowTuesday, October 4th, 2011It’s an icy day with snow piling up outside. Someone presents you with two choices of task. You could (A) Stay inside and sort out the mess in your jewelry box, or (B) Go outside an shovel the walk. A right? Who wouldn’t choose A? Then, five hours later, you’re still sitting cross-legged on the [...] Grumpy About the Cost of Digital?Monday, August 29th, 2011Lessons Learned from the International Women’s Writing Guild Right now, my own digital marketing person is trying to get me to focus on a website refresh and to send a monthly email. The whole thing makes me grumpy. Keeping one’s digital marketing house in order takes so much money. And don’t even get me started [...] |
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Anna Murray is President of the e*media division of tmg-e*media. She is the author of articles and books on content & media.
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