Archive for June, 2008

OMMA Social Round-Up

Monday, June 23rd, 2008

The OMMA Social conference on social media today at the Yale Club is overwhelming. There is standing room only. Also, the information is so rich and new and coming at all of us so fast, it’s hard to wrap it all up in one post. Instead, I’ve organized quotes heard from client people, agency people, [...]

OMMA Crushes Yale Club

Monday, June 23rd, 2008

Navy blue blazered preppies are overrun today by the uber-hip social networking crowd.    Really, it’s rather amusing. I myself am a card-carrying preppy and, in fact a Yale Club member. So it’s quite a trip watching today’s event unfold. I have been on an OMMA conference binge. Last week, I attended OMMA Video and [...]

OMMA Publish Panel Resurrects Ad Networks

Tuesday, June 17th, 2008

SO, is the new media world creating more pressure for brands and advertisers?    “It’s wreaking havoc. I haven’t been home in three weeks,” said Ed Montes, EVP Havas Digital at the OMMA Publish show put on by Media post. “A traditional agency is not set up to handle a 200 site buy. It’s very [...]

YouTube Is Bigger Than France

Monday, June 16th, 2008

No really. I just learned that at the OMMA Video Conference in New York, put on by Media Post.   Here’s how those numbers work. According to Brian Cusack, Sales Manager of You Tube, France is a country of 68 million people. In March, You Tube’s Comscore number was 85 million visitors.   So, according [...]

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Anna Murray is President of the e*media division of tmg-e*media. She is the author of articles and books on content & media.